The drastic decisions that Man United fans are preparing against the increases in ticket prices

Manchester United's decision to implement a 5% increase in season ticket prices for the third consecutive year has sparked outrage among supporters, with the Manchester United Supporters Trust (MUST) calling on the club to "listen to the voice of the fans."

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Fan Survey: A Damning Indictment

A MUST survey, which garnered responses from 3,300 fans within 48 hours, revealed that 13% of season ticket holders are "unlikely" to renew their passes. This figure translates to nearly 6,000 fans potentially abandoning their seats, a stark warning to the club.

Key Concerns: Senior Discount Reduction, General Price Hike, and Minimum Usage

The survey highlighted three primary areas of concern: the reduction of the senior discount, the overall 5% price increase, and the rise in minimum season ticket usage. These changes have left many fans feeling disenfranchised and undervalued.

MUST's Plea: Gradual Implementation of Senior Discount Reduction

MUST has urged the club to reconsider its decision, particularly regarding the senior discount reduction. They propose a gradual implementation over three seasons, rather than an abrupt 50% to 25% decrease, which would heavily impact approximately 7,000 senior fans.

Call for Action: Fan Consultation and Policy Changes

MUST has demanded that the club engage in meaningful consultation with fans before implementing any policy changes. They believe that the recent backlash highlights the importance of listening to the supporters' concerns.

The controversy comes at a challenging time for Manchester United, both on and off the field. MUST believes that unity between the club and its fans is essential to overcome these difficulties.

Fan Unity: The Key to Success

A MUST spokesperson emphasised the importance of fan unity, stating, "We will only get through this bad patch if the whole club pulls together. That means listening to the voice of the fans."

Club's Response: Awaiting Dialogue

As of now, Manchester United has yet to respond to MUST's demands. Fans eagerly await the club's response, hoping for a resolution that acknowledges their concerns.